This article was inspired greatly by the work of KP & Kevon Cheung. Check out their stuff!

This is Part 2 of a two-part series. Read Part 1 here.

After reading this article, you will never again run out of original content to post.

What’s more, content will be a byproduct of doing what you do best: Building.

Win-win.

Apply the principles below consistently, and you will get your first 100 customers online.

It's only a matter of time.

Whether you are an expert at building in public, or just starting out, there is something for you in this deepdive.

What we’ll cover:

• The mindsets necessary to continue #buildinpublic in the long term.
• Defining your niche and claiming a small piece of digital land as your own.
• Finding your voice: the channels, media-types and content that come to you naturally
• A longlist of #buildinpublic topics for inspiration
• Frameworks and blueprints to help you create content that tells a story
• Tips & tricks on form – aesthetics & emoji